If you have ever wanted hair that moves, bounces, and holds a gorgeous wave from the moment you wake up to the moment your head hits the pillow, soft wave extensions might just be your new best friend.
At The Hair Extension Company, we have just launched our bespoke soft wave collection, and we could not be more excited to share it with you.
What exactly is soft wave hair?
Soft wave hair extensions are made with a permanent wave set into the hair itself, giving you that effortlessly relaxed, flowing texture that sits beautifully between a gentle body wave and a fuller, bouncier curl. The wave pattern is permanent and will not wash out, so to keep the waves looking their best, you simply scrunch them gently after washing and leave them to air dry. No heat, no effort, just beautiful hair.
Unlike a session with the curling iron that barely survives a few hours, extensions with a permanent wave keep your texture looking flawless day after day. That means less time getting ready and more time getting on with your life.
Colour Matched Just For You
Every set we create is tailored to your individual colour. Whether you are a cool ash blonde, a warm caramel brunette, or anything in between, we colour match your extensions to your own hair so the blend is completely seamless. No two sets are identical, because no two clients are.
The quality behind the hair
We offer two premium hair grades in our soft wave collection: Russian bespoke and Remi bespoke.
Russian hair is Caucasian hair widely regarded as the finest available. It is never processed in a factory and is handled solely by the hair merchant, usually by hand. This hair is about quality, not quantity. If you want the very best, Russian bespoke is it.
Remi hair (sometimes spelled Remy) gets its name from a specific collection and manufacturing process. It is considered the highest grade of quality for hair extensions because it is the easiest to work with, the most durable, and the type that looks the most natural. Remi hair has all its cuticles intact and aligned in the same direction, usually collected by cutting a ponytail directly from a donor, which keeps all strands oriented from root to tip. Because the cuticles are aligned, the hair remains smooth, resilient, and tangle-free.
Both options are a world away from cheaper, factory-processed alternatives. Non-Remy hair is often chemically treated and coated with silicone to mimic a glossy look, but this coating wears off after just a few washes, leaving the hair prone to tangling and with a much shorter lifespan. We do not stock anything like that.
Every application method, covered
We know that every client is different, which is why our soft wave hair is available across the full range of application methods. From tape extensions and weft (both hand-tied and machine weft) to clip-ins for those who want a commitment-free option, we have something to suit your hair type, lifestyle, and budget. We also work with bulk hair for those training in or already practising hair extension techniques.
Whether you are after something semi-permanent that lasts for weeks, or a set you can pop in for a special occasion, we will find the right fit for you.
Why bespoke matters
Mass-produced extensions off a shelf are made to suit everyone in general and no one in particular. A bespoke set from The Hair Extension Company. is made to suit you specifically. Your colour, your texture preference, your application method, your life. That is the difference.
With the right care, quality wavy extensions can last over a year while maintaining their soft, wavy texture. That kind of investment deserves to be done properly, which is exactly what we are here for.
Ready to get started?
If you would like to find out which soft wave option is right for you, get in touch to book a consultation. We will talk through your hair goals, colour match you, and help you choose the grade and application method that works best. Beautiful, personalised hair is closer than you think.
